Monday, February 21, 2011

QR Codes

QR Codes are a great way to drive offline strategies for completion and tracking online.  The above code when scanned, simply takes users to the Fusionbox site, but could take them to a custom page designed specifically for mobile browsers with a special offer that users can access right from their phones. 

Thursday, November 18, 2010

Fusionbox Denver SEO Blog - Call-to-Action Placement is Critical

Fusionbox Denver SEO Blog - Call-to-Action Placement is Critical

A quick article I wrote after reading about how research shows that items placed on restaurant menus at the top right hand side get ordered more often.

I work at Fusionbox, a Denver SEO company.

Saturday, October 16, 2010

Denver Interactive Agency wins Web Award

We won another award for our work on www.togethermd.com, a b2b platform for health care professionals.

Denver Interactive Agency wins Web Award

Friday, October 15, 2010

SEO: Bake it into the Web Design & Development Process

Here's a great post by one of our Denver SEO team members on why it's so important to for SEO to be considered as a site is redesigned.

How and When to Incorporate SEO into Website Design and Development

Thursday, July 01, 2010

Denver Web Development Company, Fusionbox, adds to Client List

Denver web development agency, Fusionbox, has been chosen to develop an Absence Management System (AMS) for Options & Choices, Inc. (OCI) that will help their new and existing clients manage employee absences.

The application, called LeaveXpertTM, is web-based and includes the full spectrum of leave types including, FMLA, disability, workers' compensation, sick leave, state leaves, and other casual absence types. According to studies, nationwide estimates show that up to 15% of a company’s payroll goes to pay for employee absence. LeaveXpertTM will help companies lower this number and impact their bottom line in a positive way.

Fusionbox will develop the project in two phases. The first phase will be an HTML demo of the application used by OCI to demonstrate LeaveXpertTM benefits to the market. The demo part of the project determines the look and feel of the application and will happen quickly to meet product launch requirements. The second, more extensive aspect of the project, will involve in-depth web development as the actual application, LeaveXpertTM, is brought to life.

About OCI:
OCI (Options & Choices, Inc.) is a data integration and software services provider that helps companies make better-informed decisions about their employee benefit and risk management programs. OCI has designed and delivered integrated health and productivity solutions to Fortune 1000 companies since 1984. Today, OCI is alone in its unique combination of true data integration and technological acumen. OCI’s administrative structure allows for quick decisions, rapid senior management involvement when necessary, and low overhead costs.


About Fusionbox:
Fusionbox, a Denver web development agency, has helped companies create brand awareness, increase sales, and optimize operations through their websites since 2001. Fusionbox is a full-service Denver Internet marketing, web design, and web development company that is focused on increasing search engine visibility, and effectiveness of client sites to maximize ROI. For more information visit www.fusionbox.com.

Thursday, June 17, 2010

Fusionbox is Hiring a Denver SEO

If you are a Denver SEO who is searching for a job, please see our job description post here:

Denver SEO job description.

Sunday, June 06, 2010

Denver Web Design Company, Fusionbox, Announces new clients

Denver web design company, Fusionbox, is pleased to announce the following new clients:

OCI
Retul
Rocky Mountain Laser College
All Season Financial

We'll be providing web design, web development, and SEO to these local Denver companies.

Friday, May 14, 2010

Fusionbox Launches New Site

Fusionbox, a Denver Software Development Company has recently launched a new web-based software project for Nordsted, a Denver-based corporate wellness company.

The software allows for scheduling of health screenings.  All of the development was done using PHP5/MySQL.

Friday, April 16, 2010

Fusionbox Adds New Denver SEO Client

The Boys & Girls Clubs of Metro Denver has chosen Fusionbox, a Denver SEO Company, to design and develop a website to host their Rocky Mountain Raffle. This is the second year of the Raffle, the proceeds of which benefit the Colorado Boys & Girls Clubs. The raffle offers a million dollar Denver home or a million dollar cash prize to the grand prize winner. There are also incentive prizes for entering early or referring friends to enter the raffle.

Fusionbox will also develop a custom content management system that will allow the Boys & Girls Club to easily update their site. The site is designed to the best in usability standards to allow customers to find the information they need quickly and purchase tickets easily. Fusionbox will also be providing search engine marketing and social media marketing to help promote the event and spread awareness of the Boys & Girls Clubs of Metro Denver.

Fusionbox is thrilled to be able provide our services to help the Boys & Girls Clubs of Metro Denver.

About Boys & Girls Clubs of Metro Denver:
BGCMD, which was founded in 1961, is a community-supported nonprofit organization that helps children and teens, especially those from low-income families, get the guidance, support and training they need to be successful now and in the future. During the critical after-school hours and summer months, when parents are working and many youth are left unsupervised, Club members have access to safe, youth-oriented facilities staffed by trained full and part-time staff members. A variety of programs are offered in the following areas: Education and Career Development; Leadership and Character Development; The Arts; Technology; Health and Life Skills; Sports, Fitness and Recreation. For more information, please visit www.bgcmd.org.

About Fusionbox:
Fusionbox, a Denver SEO company, has helped companies create brand awareness, increase sales, and optimize operations through their websites since 2001. Fusionbox is a full-service Denver Internet marketing, web design, and web development company that is focused on increasing search engine visibility, and effectiveness of client sites to maximize ROI. For more information visit www.fusionbox.com.

Thursday, March 18, 2010

Geeky Goodness

Fusionbox, the Denver software development company where I work has a new blog post about something that I can't understand. Maybe you will?

I prefer to stick with my Denver SEO posts.

Sunday, December 13, 2009

New Fusionbox Client

Fusionbox won a new Denver software development client, Nordsted. We're building a custom web application for this healthcare company. The software will be released in early January.

Wednesday, April 08, 2009

How to Get High Google Rank

Fusionbox, the Denver web design company has a rule of thumb for getting high organic rank for our clients through search engine marketing. We believe that if it is good for the user, it's good for your search engine ranking.

Many Denver SEO companies make search engine marketing sound difficult and mysterious. It's not. Getting to the top of Google comes down to three key things: content, links and code.

Content - When you add useful, relevant content that includes your keywords, you are adding value to your user. Google will reward you by bringing you up in the search engines. Content is the most important aspect of SEO.

Links - The more relevant sites that are linking to you, the higher the rank. Inbound links from quality, relevant sites shows authority.

Code - The more standard and accessible your code is, the easier it is for Google to spider it. Create code that uses structural CSS and is W3C-compliant.

Fusionbox has worked with many Denver search engine marketing clients to help them increase their leads, sales, and donations by using the above best practices.

Sunday, February 15, 2009

Fusionbox Focuses on Web Technology

Alexander Groth, Fusionbox’s founder, is a programmer by trade. He founded Fusionbox because he knew there would be demand for a company with superior technical skills.

Fusionbox
does not do logo development, radio, television, outdoor or any other type of advertising services, nor do we plan to. We do web and we love it. We are experts in usability, interactive design best practices, navigational best practices, internet marketing and especially at creating content management that is full of features and incredibly easy for non-technical people to use.

Over the years Fusionbox has seen many agencies in Colorado launch web departments that have failed. Knowing interactive really well takes years of experience and learning. Agencies struggle to recruit, hire and retain technical people because they don’t speak the language (geek speak). Agencies often bring us in as their de facto web department. We have long-term relationships with two ad agencies in California and have launched many sites for their clients.

Thursday, February 12, 2009

Fusionbox Process

Seth Godin's blog today talked about Algorithms. When strict Algorithms or formulas drive business, success is not always forthcoming. Ideas, methods, and products that warp, evolve, and expand win.

At Fusionbox, a Denver web design and agile software development agency where I work, our process has always been to define, design, measure and refine. Then, we complete the entire process over again. This means we embrace change, but only change when the data backs it up.

So, if we launched a search engine marketing campaign, based on what we thought was a good strategy, we would then look at analytics to see if the numbers backed up our thinking. If the numbers don't show success, we move in a different direction. If the numbers show success, we focus more resources on that strategy with slight variations to test success.

I'm Less Than 2%

I took the 43 Things Personality Quiz and found out I'm a
Self-Knowing Extroverted Tree Hugger

Tuesday, February 10, 2009

Twitter Bandwagon

Begin rant:

Six months ago, everyone wanted a Facebook page. Six months before that, everyone wanted a corporate blog. Now, everyone wants a Twitter account for their business. Before you take the time/energy=money, step back and ask yourself whether Twitter will bring you more sales, leads, brand awareness or relationships with your clients.

A blog is a great way to add keyword-heavy content. Who cares if anyone ever reads that content? A Facebook page is easy to set up and manage. Twitter is a commitment and does not have any search engine marketing benefit.

If done well, however, it's a great way to touch your clients and keep your brand top-of-mind. (Best be posting interesting, relevant information, though. Don't just talk about boring company news. Create some thought leadership.)

End rant.

This rant brought to you by Ivy Hastings, account director at Fusionbox, a Denver web design company.

Monday, February 09, 2009

Yay - We are Hiring

Fusionbox is hiring again. We have two new search engine marketing clients in the fitness industries and we have a complex web development project starting in the next couple months including video uploads, ratings, comments, social networking, ecommerce, etc.

We have 40 hour work weeks so you can have your life back. Enjoy beer in the fridge, foos ball, and decent salaries. Fusionbox has some of the smartest web developers in all of Colorado who work on challenging object oriented projects. (Sick of content management yet?)

Our search engine marketing work is strategic. It's not just cranking out content and linkbuilding. Our guys are creating integrated solutions that include paid, organic, social media, and online pr.

So, if you are a Denver web development badass or a Denver internet marketing pro who thrives on results, hit us up.

Friday, February 06, 2009

More New Clients

We've had quite the busy week with new clients at Fusionbox, a Denver web design and development shop.

We are working with one of the top television affiliates in the country to develop a new socially interactive site that will include user reviews, comments, and ratings. It's top secret until launch.

We developed some designs for one of our clients who is pitching to Target for a new product line with an instructional cooking video site. I'm a foodinista so this was so fun for me. She loved what our design team came up with.

We signed a deal with Fitness Together, one of the fastest growing franchisors in the company. We'll be working with them and Sukle to create a new search engine friendly site and they've signed up with us for a monthly search engine marketing package.

Finally, we ran the numbers for Morris Animal Foundation and there donations are up 48% over this time last year. Amazing!!

Monday, February 02, 2009

Fusionbox Revenues

Fusionbox, the Denver web design company I work for, has grown its revenue by over 50% in the last year. How did we get all that business? By having top search engine placement. But, we also were very careful about the clients that we did partner with. And, we insisted on partnership.

When we are able to work closely with clients and they listen to our advice, we do very well.